Eve is the blonde. Laurence, the brunette. Luckily, these contrasting hair colours would not obstruct fate – a deep friendship emerged, and the two have been inseparable since they met on that bench at Penninghen design school in Paris. Blune is built on two women with the same fashion sense, the same desires and drive, accomplices in everything, in other words, a colour still unknown in the world of fashion. This colour was further perfected and nalised when Julie, another brunette, joined the team. Although they veered from the typical path to fashion success, the powerful chemistry that exists between these three friends, combining the distinct worlds of design, luxury and marketing, paved the way for a unique collection, vision and brand identity. They reimagine classic looks, infusing them with a quirky, poetic and relaxed touch.